How the rising cost of living affects your customers
The cost of living is rising rapidly in many countries around the world. As a result, many are shopping less and saving energy to cope with the increased prices.
While people are engaging in these activities to save money, there is an environmental co-benefit. So, we conducted research to understand people’s attitudes towards sustainability in the current situation, and their engagement with green financing options.
Our research with over 2000 participants revealed:
- 49% believe a sustainable lifestyle is expensive. - But when it comes to taking climate action, people are more motivated by carbon savings than financial savings information. - 23% would like to hear more about green financing options from their bank.
Discover what the implications of these findings are for your bank in our free report.
Together, we will create a fairer and more sustainable world - for everyone.